Today we're introducing you to the label 'Now-Again Records', owned by Eothen 'Egon' Alapatt, ex-general manager of the mythical 'Stones Throw Records' (Madlib, J Dilla, ect).
In regards to soul and funk, Eothen is a voracious sound-digger; a genuine walking bible. He pursued his studies worldwide to offer incredible jewels buried deep in the collections of record dealers across the world.
Now Again has diversified in recent years, dealing with Psychedelic Rock artists, but also with hip-hop and Psych-Funk, nevertheless without ever abandoning their original ambition.
Today we can savor tracks from the anthology 'Apple and The Three Oranges', fruit of Eothen's intense research and hard work.
For the anecdote, Edward 'Apple' Nelson is an American drummer who's retired for the music industry 40 years ago.
The equally remarkable Zambien group 'Witch', whose album has certainly aroused many ears in the community of independent record dealers. In vogue since a couple of years, this tendency to make us (re)discover long forgotten artists from the soul-funk era seems to be the natural turn of evolution for the actual production techniques which are, hip-hop wise as well as house and techno wise, based on the art of Sampling. We surely enjoy this exotic experience that takes us back to the roots.